We work with clients in a number of different ways. Sometimes we are engaged on a project basis and other times, as an outsourced branding department. While most of our client work is an amalgamation of our strategic and creative competencies, it is not uncommon for one of us to take a more active role—either throughout the engagement or at a certain point in its evolution. In all cases, however, our clients interface with us, not account managers.
Brand Venturing™
Creating strategic opportunities to leverage a company's key brand drivers through:
New retail or service-delivery experiences
New distribution channels
Out-of-category investments/alliances
Online customer engagement
Co-branding opportunities
Licensing opportunities
Community-based initiatives