Clients in established organizations turn to us for comprehensive, turnkey "innovation activator" programs where we identify, fully conceptualize, and prototype out new products, services or branded experiences and ready them for market. We are also engaged for discreet assignments focused on creating an innovation pipeline and/or specific ventures that reinforce their brand's underlying promise. In addition, we conduct a variety of workshops and keynotes, tailored to specific audiences and venues.
Brand Venturing™
Creating strategic opportunities to leverage a company's key brand drivers through:
New retail or service-delivery experiences
New distribution channels
Out-of-category investments/alliances
Online customer engagement
Co-branding opportunities
Licensing opportunities
Community-based initiatives